Science
Striving for Better
Our science and innovation team, assisted by Professor Raechel Laing, is continually exploring new variations of Wisewool as we endeavour to maximise its compressional resilience (aka 'bounce back'). Using international testing standards to compare these revised materials against their synthetic counterparts and existing Wisewool products allows us to consistently upgrade our methods and remain at the forefront of our industry.
Natural power of wool
Wisewool preserves the natural power of wool while propelling it into a new future. Our revolutionary machinery assembles wool fibres into tiny, spring-like buds.
Innovative process
This innovative process enhances its resilience and bounce whilst protecting the fibre's unique, organic state. That means our high-performing Wisewool buds remain 100% natural, chemical-free and retain the moisture-balancing and flame retardant properties of wool.
Soft AND Resilient
Through this intersection of science and nature, we've cultivated a versatile product that lends itself to endless applications from clothing and furniture to bedding and beyond.
